This is a series of videos that visualizes a single piece of content being shared between hundreds of thousands of individuals on Facebook. We've tried to capture the frenetic energy surrounding three of the most shared images, all of which were photos published on George Takei's Page.
Each visualization is made up of a series of branches starting from a single person. As the branch grows, re-shares split off on their own arcs, sometimes spawning a new generation of re-shares, sometimes exploding in a short-lived burst of activity. The two different colors show gender, and each successive generation becomes more and more white as time goes by.
Here are the three images from George Takei featured in the videos:
The data used for these visualizations spans a three-month period from July to September and is composed of shares originating from news feed.
Stamen is a design and technology studio in San Francisco specializing in maps and data visualizations.